The long-term business partner assumes responsibility for the further development of the South Korean market
Poongwon and SurTec can look back on some 18 years of successful cooperation in the South Korean surface treatment market. Starting with joint activities in the field of Industrial Parts Cleaning for the Electronics Industry, the strong relationship expanded over time to include SurTec’s Metal Pre-treatment and Functional Electroplating product ranges.
In order to continue providing excellent service to this growing market, Poongwon will take over all sales, technical and logistic activities in South Korea as primary representative of SurTec starting from May 1st, 2021. Based on the already successful partnership throughout the years SurTec is convinced that Poongwon will continue to grow the surface treatment business in South Korea. With their team of technical experts for various applications, Poongwon will provide outstanding technical support and product supply to South Korean customers.
With effect from May 1st, 2021, the team of SurTec Korea will pursue different tasks in order to expand the SurTec business across Asia. Global OEM’s can hence still rely on known contacts in addition to the support of Poongwon in South Korea.
“Poongwon is the perfect match for SurTec in the South Korean surface treatment market. Not only can we rely on an already fruitful joint history, we also see great potential for the further development of this market with combined competencies.”, says Tim Phelps, Regional Manager Asia at SurTec.
